"People have great ideas for how they would design an alternate uniform for the team, and this is the ultimate opportunity for everyone to have their say," said Brewers Chief Operating Officer Rick Schlesinger. "Participants can pick their favorite colors, original logos, and script, or they can utilize elements of the Brewers current uniforms with their own unique twist. It's literally a blank template and a chance for everyone to show off their creative sides."
To participate, fans can go to Brewers.com/uniform or the Brewers Team Store by Majestic at Miller Park to download or pick up a design template. Templates include a blank jersey and blank hat that can be filled in digitally or by hand. Completed designs can be uploaded to Brewers.com/uniform or dropped off at the Brewers Team Store by Majestic. The contest begins this Friday at 10:00 a.m. CT, and the deadline for receiving entries is 11:59 p.m. CT on Thursday, December 13.
All submitted designs will be reviewed by an internal Brewers committee that will narrow the submissions to four finalists. On Tuesday, January 15 at 10 a.m. CT, those four finalists will be announced on Brewers.com and a fan vote will open online. In addition to the fan vote, a panel of voters including Brewers pitcher John Axford, Brewers President of Baseball Operations and General Manager Doug Melvin and Brewers Chief Operating Officer Rick Schlesinger will judge the finalists.
The fan vote will remain open until Tuesday, January 22 at 10 a.m. CT, and on that day, judges' scores will be tallied to determine a winner (the fan poll will be weighted the same as one judge's vote). The four finalists will receive a trip to Milwaukee for Brewers On Deck at the Delta Center on Sunday, January 27, where John Axford will announce the winner on the Main Stage.
The hats and uniforms from the winning design will be worn by all Brewers players and coaches at the Friday, March 22 Spring Training game at Maryvale Baseball Park against the Chicago Cubs. The winner will receive a trip to see the game, including airfare for two, tickets to the game to see the uniform "come to life," and a cash prize for hotel, transportation and other incidentals. The winner will also have the opportunity to select the jersey and hat worn by one player from that day as a souvenir, plus 10 t-shirts and hats made from their design.
The contest is supported by Majestic Athletic, the Milwaukee Journal Sentinel, and New Era Cap Company.
Fans can find more information, complete rules and a design template at Brewers.com/uniform.