The Brewers released a statement to the station that read: "In this case, the fan absolutely should have been able to wear the jersey without any intervention by our staff. We welcome the opportunity for fans to express their opinions. The only circumstances that would warrant us intervening is if someone were to display a message or item that would be considered offensive to other fans. This is not a case where that line was crossed, and we're sorry for the inconvenience to her. We will reach out to Ms. Eidem to invite her to another game this year as our guest."
Brewers officials have been reaching out to fans and sponsors in the days since Monday, when Braun was suspended by Major League Baseball for the rest of the season and admitted "mistakes."
In an email interview with the Milwaukee Journal Sentinel, club chief operating officer Rick Schlesinger said sales of Braun merchandise had actually increased since the suspension was levied, though he declined to speculate about the motivation for those purchases.
Principal owner Mark Attanasio thanked fans Wednesday for their continued support and said the Brewers were discussing ways to give back before the end of the season in light of the team's poor play and Braun's suspension.
Adam McCalvy is a reporter for MLB.com. Read his blog, Brew Beat, and follow him on Twitter at @AdamMcCalvy. This story was not subject to the approval of Major League Baseball or its clubs.